- PROTON e.MAS
- Sunway Pyramid
- EV Roadshow
More Power. More Comfort. A New Way to Experience Electric.
We supported the PROTON e.MAS 7 Premium Plus Roadshow at Sunway Pyramid, bringing Malaysia’s growing electric mobility movement into a high-traffic retail environment.
Held at the Orange Concourse from 1–5 July 2026, the activation gave visitors an opportunity to get closer to the e.MAS 7 Premium Plus and discover its features, design and electric driving experience.
As EV adoption continues to grow, customers increasingly want more than specifications on a brochure. They want to see, explore and experience the vehicle for themselves.
The roadshow created that opportunity — bringing the product directly to consumers and turning curiosity into a more tangible brand experience.
What We Delivered
- EV roadshow setup
- Vehicle display
- Brand activation
- Customer engagement
- Event coordination
- On-ground support
Because the future of driving is something customers should experience, not just hear about.
